Strategy management Essay Example | Topics and Well Written Essays - 3000 words - 3

system management - Essay ExampleIn order to stay relevant in such offensive market, these companies have been forced to initiate innovative strategies characteristically from time to time. However, amid the innovativeness and creativity to generate such new strategies such as distinct mobile phone features, capability, speed, memory capacity and so forth, there has been a clash between the principal firms. Ultimately, the aim of each company is not only to stay relevant but to remain dominant in the market as well.In a number of studies by prominent researchers such as Michael porter, Bowmans, Johnsons, McKenzies etc on the marketing strategies, they have made nearly influential marketing models to analyse the reign in competitive market spheres. For instance, in Porters generic strategies, he proposed three stratagems of cost leadership, focus and differentiation (Porter, 2007). Through the three strategies, Porter intends to expose that the profit of the firm is basically the difference between its returns and cost. Thus, high profitability is achievable through attaining reject costs or higher prices with reference to the competition, meaning that a company can earn a price premium through differentiation (de Kluyver, 2010). In line with Porters and other models by other researchers, I seek to critically evaluate some of the analytical processes against three major mobile manufacturing companies. The purpose of this withdraw paper is to not only evaluate the models, but also explore the merits and demerits associated with each of the analytical processes with feign to the telecommunication industry.The methodology of this paper will be an evaluation of the analytical process, followed by application of the firms and finishing of each with the scepticism of demerits experienced of the processes. In addition, will be an assessment of the number of ways to ebb the deficiencies of the models if any. A case study of this assessment paper is on three ma jor mobile manufacturing